Voice Assistants & Artificial Intelligence - A futuristic approach

mediumThis post was originally published by Carina Softlabs Inc. at Medium [AI]

Artificial Intelligence and machine learning have changed the way we perceived the future of technology to be. With more devices adapting to this technology, it comes to no surprise as to how well we humans have altered the consumer trends and our lifestyle as per the new technological evolutions. The addition of voice assistants and smart speakers to it is just another name on the list.

While the core ideology of voice assistants — the voice recognition, was demonstrated way back in 1962 by IBM in the form of Shoebox [1] — a voice recognizing device that could respond to your voice. However, the actual foundation of voice assistant growth was realized with the developments in the field of AI. The use of superior machine learning techniques such as neural networks is also advancing its utility to new heights in the meantime. Besides, its integrations with IoT devices are giving new ways to enhance personalization benefits, as also demonstrated in CES, 2018.[2]

Still, this technology is yet to mature up and meet its true potential with plenty of things to come in the future up ahead. But when it comes to communication, even with the machines, we humans have been way more adaptive to it than ever anticipated.

When tech-giants are already perceiving the voice assistant market as the future and investing more in it, this market is also going to be as lucrative for innovators and early startups. And when it comes to that, the various software development companies already working on this technology of blending voice assistants and AI techniques are not far behind. The possibilities of how well this technology addresses the need for multi-turn conversations, security issues, user dependency in decision making, and feedback mechanisms can impact its presence in the time to come. Subjecting to these factors and how quickly things improve( as they are already), an organization shall have to make its turns smartly and play new cards to cope up with the trends. That is, by adapting to a somewhat disruptive, well-thought, futuristic approach towards voice assistants and AI.

Two main fundamentals are working behind its adaptiveness here. First is its ability to get the best search result within a fraction of seconds (compared to standard desktop/mobile search, which approximates around 2 to 4 seconds, or more) while selecting the best query match as per your need can take even more time. In contrast, you are accompanied by a virtual assistant, on the other hand. Statistics come at the second — more than 1 billion voice searches are being made annually[5]. Amazon is already making a revenue of more than a billion dollars at the same time with its voice search eCommerce.[6]

This active voice engagement with users by meeting their personal needs, such as from setting appointments to booking dinner reservations, movie tickets, or even ordering pizzas, is going to be the innovation, and various such would be cumulating to the rise of voice search by 50% in 2020.[4]

Still, voice assistants have been found lucrative by various other industries in the meantime where AI can improve web development and enhance their presence online with new flexibilities. The significant stakeholders here in the coming future for this technology are going to be car manufacturers, E-service providers, healthcare, and banking sectors (most of them for addressing customer needs virtually). With the ability to merge with Alexa skills, IoT is going to be more than just technology and instead connect you to your home and appliances with even more ease and simple voice commands.

On the other hand, personalization is also focussed on language and on a globe where thousands of languages are spoken worldwide, going for it all, and for everyone isn’t going to be easy. While Google does make its efforts by working with almost 20+ languages that also count as the largest speaking demographics, it is yet to improve its accuracy. Furthermore, security also concerns users and developers when implementing and using crisp technology like voice assistants in their lives. And a significant impact has also been noted at PWC research, where fewer users prefer the home control appliances addressing security as a significant concern.[8]

But since everything is expected to go more towards convenience, software development companies are going to come up with some innovative drive-ups to overcome these constraints and challenges. With more than half of businesses to use AI in one form or the other over their online platforms, VAs are going to be the most sought after tech drivers of the modern-day economy when subjected to technology growth and when addressing the related aspects.

Source

1. https://www.ibm.com/ibm/history/ibm100/us/en/icons/speechreco/transform/

2. https://time.com/5100244/best-ces-2018-consumer-electronics-show/

3. https://www.npr.org/about-npr/682946406/npr-report-smart-speakers-see-78-increase-yoy

4. https://www.comscore.com/Insights/Presentations-and-Whitepapers/2017/The-Future-of-Voice-From-Smartphones-to-Smart-Speakers-to-Smart-Homes

5. https://alpine.ai/voice-search-trends/

6. https://www.prnewswire.com/news-releases/voice-shopping-set-to-jump-to-40-billion-by-2022-rising-from-2-billion-today-300605596.html

7. https://mkt.globant.com/voice

8. https://www.pwc.com/us/en/services/consulting/library/consumer-intelligence-series/voice-assistants.html

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This post was originally published by Carina Softlabs Inc. at Medium [AI]

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